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| powerlifting, essential, reebok heart monitor, body fat, copier toner, eating disorder, nutrition facts, fax cartridge, body tape measure, for loved one, nhlbi, | Because the magazines in the sample contained approximately three times as many advertisements as articles, systematic sampling was used to obtain an advertisement sample of a similar size. Every third advertisement in each magazine was selected for inclusion. To prevent problems related to periodicity (e.g., in case similar ads were placed in the same location in different issues of a magazine), a different starting point, ranging congenital webbing from the first ad congenital webbing to the third congenital webbing ad, was used. The contents of the articles and advertisements were coded using categories adapted from previous research (Nemeroff, Stein, Diehl, & Smilak, 1995; Petrie et al., |
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| A starting number (11, corresponding to November of 1999) was randomly picked from a table of numbers. To body tape measure form the constructed year, the next issues selected were December 2000, January 2001, February 2002, March 1999, April 2000, and so body tape measure on. Three additional issues were selected from 2003. In order to ensure that these issues would represent different seasons, the first issue was picked at random (53, which corresponded to May 2003), and then every fourth issue was sampled systematically (January and September 2003). For the two magazines (Men's Health and Men's Fitness), issues corresponding to the body tape measure same month and year were used. The units of data collection were articles and advertisements at least one page in length. In order to be selected for coding, articles had to stand alone and not be a part of a section containing a compilation of small pieces addressing different topics. The inclusion of all stand-alone articles one page or longer resulted in a sample size of 515 articles. |
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